You've made
this promise before.
This time, put money on it.
If life changes, you can adjust your deadline or goal.
We'd rather help you finish than watch you quit.
Free to start. No minimum stake.
The honest part
Motivation is a liar.
You have a fitness app. The streak broke in week two. You still pay the subscription.
You started a journal. Three entries, then nothing. The habit never stuck.
You set the same goal last year. And the year before. The intention was real — every time.
The problem isn't discipline. It's that nothing bad happens when you quit. You just quietly stop, and life moves on.
Your brain hates losing
more than it loves winning.
Loss aversion is one of the most replicated findings in behavioral science. Humans feel the pain of a loss roughly twice as intensely as the pleasure of an equivalent gain.
Most productivity apps try to make you feel good about progress. Gokie does the opposite — it makes you feel exactly what you'll lose if you don't show up.
Not guilt. Not a notification you swipe away. Actual money, at actual risk.
You're not doing this alone.
When you start a goal, you get a Gokie — a companion that grows alongside you.
Your Gokie starts as an egg. It wants to grow, but it can't do it alone. Every time you check in, your Gokie grows with you.
Skip a day? Your Gokie notices. It's counting on you. Show up consistently and it cracks, hatches, and evolves into something unique. Your progress is its progress.
It's not just about money on the line. It's about having someone who's in it with you. You show up for your goal, your Gokie shows up for you.
Real stakes + a companion that grows with you. That's the Gokie formula. Money keeps you accountable. Your Gokie keeps you motivated.
The loop
Simple. Brutal. Effective.
Tell Gokie what you want to do. If it's vague, Gokie's AI makes it concrete and trackable — something you can actually prove.
Put in $10, $50, $200 — whatever stings just enough to matter. Your money is held securely via Stripe and returned in full when you succeed.
Daily, 3x a week, weekly — you pick the cadence. Miss too many check-ins in a row and your stake is forfeited. No exceptions. No extensions. That's the deal.
Hit your goal. Submit your proof. Get every cent back. Gokie makes nothing if you succeed — that's the whole point.
6 goals max. On purpose.
Most apps let you add unlimited goals. You know what happens? You add 15, feel overwhelmed, and open Netflix instead.
Research shows people who focus on fewer goals with higher stakes are significantly more likely to follow through than people who spread themselves thin.
Pick your 6 battles. Go all in. Finish them. Then add more.
Fund Gokie's Vacation
When you create a goal, you choose where your stake goes if you quit. Most people pick a charity — UNICEF, WWF, something that feels noble to lose to.
Or you can send it straight to Gokie's vacation fund. If you quit, Gokie goes to the beach. Gokie will send you a postcard. It will say "Thanks for sponsoring." with a little 😏.
Nobody wants to be Gokie's travel sponsor. Most people who pick this finish.
What people are locking in
You already know
what you need to do.
The question is whether you're willing to put something real on it. Not a promise. Not a resolution. Actual money, in a system that holds you to your word.
Lock in my goal →No minimum stake. Your money is held by Stripe, not us.